The Nature Conservancy of California

The world is kind of a dumpster fire at the moment. Due to the effects of global warming, natural disasters are becoming more devastating as time goes on. The Nature Conservancy of California wanted to grab the attention of Californians in an unexpected way, to renew their love for the lands and wildlife of their state. We used California’s grizzly bear mascot as a way to illustrate the impacts of global warming on the golden state.